Category: Landing Pages

Landing Pages are Standalone Sales Pages Used For Marketing Purposes. They can also be a simple page from your website. A lot of people get lead-capture pages and landing pages confused. A landing page is typically used “after” you have captured a new subscriber’s email address. The landing page will then entice your new subscriber to consider buying your product or service, or perhaps a free trial.
When a new subscriber buys a product from a landing page this is referred to as “Conversion.” In Summary, landing pages are used for getting conversions and lead-capture pages, aka “Squeeze pages” are used to squeeze a person’s psyche into seeking more information by subscribing, where they are then automatically taken to your landing page.

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Have you carefully planned and developed an email marketing strategy? From day one you need to have an email marketing strategy and not doing so could be the early death of your business.

Web Marketing Materials 2021